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Vidya Balakrishnan

Vidya Balakrishnan

VP and GM - Financial Services Industry

ServiceNow Inc.

Vidya Balakrishnan is GM and VP of Financial Services at ServiceNow. She is an experienced technology and business leader with deep knowledge of CRM, process automation, and financial services technologies. She is responsible for product and solution strategy for Financial Services customers globally.

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Conference Sessions

K24

Financial Services Keynote: Game-changers for frictionless CX in the AI age

KEY2953

<p>Are complex processes costing your financial institution — and your customers? As customer demands evolve, financial institutions often add more tech solutions to contact centers and back offices. What if you could break the cycle and future-proof your CX strategy once and for all? Join Vidya Balakrishnan, VP/GM Financial Services Product at <span style="font-size: 12.0pt;"><span style="font-family: Calibri , sans-serif;"><span style="font-size: 11.0pt;">ServiceNow®</span></span></span>, alongside M&T Bank's leaders and Visa's card dispute experts for the latest on our game-changing innovations and business use cases. Explore how AI-powered customer workflows can help your financial institution continuously reduce costs and gain a competitive edge.</p>

Watch Recording

K25

Industry Keynote: Financial Services

KEY2549

Are complex processes costing your financial institution and customers? As demands evolve, financial institutions often add more tech solutions, complicating contact centers and back offices. What if you could break the cycle and future-proof customer service, while strengthening operational resilience, all with one AI platform? Join ServiceNow's Financial Services leaders, Fifth Third Bank, and Visa to explore how to boost customer loyalty and growth. With centralized AI agents, data, and workflows, your financial institution can reduce costs and capture a competitive edge in the market.