Katie Ott
Sr. Director, Product Content
Katie Ott is a Director of Product Content at ServiceNow. Throughout her career she has led several initiatives focused on reducing costs, innovating content delivery models, and developing and managing high performing teams. She finds the most joy when collaborating with other teams to drive efficiency in business process and consistency in customer experiences.
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UX Presentation: Writing good content leading practices
Conference Sessions
UX Presentation: Writing good content leading practices
ACT2510-K23
Whether describing a catalog item or crafting a knowledge article, it is important to make the content accessible to your users. Learn content writing best practices from some of ServiceNow's product content experts.
Fueling AI: Unlocking content and data to supercharge your Knowledge Base
SES3334
Learn how the quality of content and data, or "grounding," impacts AI systems like LLMs, RAG, and knowledge graphs. Explore how effective grounding creates a dynamic knowledge ecosystem, improving AI relevance and decision-making. This session will show you how to leverage grounding within the ServiceNow ecosystem to transform your knowledge base into a strategic asset for continuous learning and better AI performance.