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Newsha Sharif

Newsha Sharif

Director, Product Marketing Management

ServiceNow Inc.

Newsha Sharif has great expertise in product marketing with 15+ years of experience working in Fortune 500 companies mostly in IT market.
Prior to joining ServiceNow, she was working at Hewlett Packard Enterprise-responsible for product marketing including strategy, messaging, sales training,and tier-one product launch.
Newsha has been at ServiceNow since 2019 helping customers understand how to drive strategic outcomes with Strategic portfolio Management.
She has an MBA from Santa Clara University and a bachelor’s degree in Electrical Engineering from the University of Toronto.

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Conference Sessions

1692646803067001XK24

How to plan your Gen AI initiative with SPM

SES3176

From enhancing creativity to optimizing efficiency, the promise of generative AI is captivating decision-makers across industries. To ensure generative AI initiatives fulfill their potential to create substantial value, having a robust planning tool is crucial. Come join us to discover how Strategic Portfolio Management (SPM) can be utilized (and why it's essential!) to establish a solid strategy for prioritizing, managing, executing, and monitoring the value generated by your Generative AI efforts.

1692646803067001XK24

Optimize technology spend and mitigate risk with SPM, APM and ITAM

SES3178

Every organization has an optimization or rationalization initiative to reduce their cost and minimize their risk, the challenge is to identify what to optimize and then deliver on those decisions. In this session, We’ll explore how both enterprise architects and enterprise asset managers can use ServiceNow Strategic Portfolio Management, Application Portfolio Management, and IT Asset Management on a single platform to optimize technology spend and mitigate risk.

1724429920965001DK25

Achieve Strategic Portfolio excellence: Leverage SPM & Now Assist for SPM

LAB1711

Is your organization ready for the shift? By 2026, 70% of large enterprises will centralize change management through ePMOs and transformation management offices. How will you adapt? In this hands-on lab, learn to achieve strategic portfolio excellence with ServiceNow’s Strategic Portfolio Management (SPM). Leverage SPM and Now Assist for SPM, powered by Gen AI, to enhance visibility, track progress, and optimize investments. Gain practical experience with road mapping, demand management, and resource allocation to prioritize high-impact initiatives and unlock greater business value.