Conference Sessions
K25
Billing as a critical component to success in customer care and ordering
SPN2437
The integration of billing with Customer Relationship Management (CRM), Configure, Price, Quote (CPQ) systems, and ordering processes is a key factor in driving customer satisfaction, operational efficiency, and revenue growth. We will explore the vital role that billing plays in the seamless flow of information between CRM, CPQ, and sales/order management systems, highlighting how these interconnected processes support both customer success and business profitability.