Building AI That Knows Your Business: Context-Aware Intelligence and Security

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Generic AI assistants don't understand your company's unwritten rules and insider knowledge. ServiceNow AI Research is building agents that onboard like experienced employees: exploring docs, asking questions, observing workflows, and continuously learning your organization's context. This transforms AI from one-size-fits-all to a custom-fit force multiplier that gets smarter over time. Context isn't just about productivity, it's critical for security too. We'll show how context-aware defenses spot enterprise-specific threats that generic systems miss.