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Derek Birdsong

Derek Birdsong

Head of Product Marketing, Data & Analytics

ServiceNow Inc.

Derek Birdsong is an enterprise software veteran in the app dev and infra space, leading marketing for ServiceNow's Creator Workflows business, with a focus on Low Code Workflow, Integration, RPA, and AI. Having held leadership positions at other leading tech companies such as TIBCO and Sabre, he has scaled multiple product lines from zero to one-hundred and one-hundred to one-billion; both up and down the application stack. Derek has a unique expertise in distilling technical or complex software paradigms into easily understood, consumable strategies for customers that drive business results.

Conference Sessions

K25

Solution Keynote: Data and Analytics

KEY2576

The AI revolution presents a critical challenge–AI is only as effective as the data it can access and act on. Join us to discover how ServiceNow’s Workflow Data Fabric is changing the game for enterprise AI by connecting to any enterprise data, surfacing and automating process bottlenecks, reducing costs up to 70% with single-platform integration and automation. You'll hear from our customers about how they are developing and deploying AI agents that can autonomously resolve service issues, handle customer requests, and optimize operations.