Strategies for smoother ServiceNow portal navigation
Other barriers to portal adoption, I would say accessibility and just poor visual styling. It can function great, but if it’s not easy to navigate or easy to read or use from page to page, or if there’s a lot of lingo that is just overly IT or HR jargon, it just creates that many more barriers. Your goal is to meet the users where they are, using natural human language— words that people say—not overloading people with jargon, making things consistent on every page. The same content is found in the same area of the page from department to department. It’s not just the Wild West, where the IT page looks completely different than the HR page, looks completely different than the finance page. So the more consistency you can bring, it’s just such a smoother, more frictionless experience for users.
https://www.youtube.com/watch?v=LSRK7OlOW_Y