A journey in Cask's design innovations with ServiceNow
We are just in the middle of creating this thing. We’re calling it the Demo Hub—
the Cask Portal Demo Hub. Basically what it is, it’s an e-commerce site, almost. You’re shopping around and looking at some of the work we’ve done. It’s very simple design of a site, but it’s somewhere you could go to interactively look at all the visual design and the portals we’ve done here at Cask. So it’s almost— Envision a lot of case studies. Each page is a case study of one customer, and it has some information on their challenges, what were they facing, what was their issue with the platform. And then how did we come in and solve it, bring them innovative thinking and solutions, and what were the results. Maybe if we have some metrics to showcase and say, “This made a great positive impact here,” or, “Smoothed out some things with employees over here.” We try to showcase the results as well, because that’s really what matters when it comes down to it. But like you said, the great part is the visual stuff, the eye candy. Case studies are great to read about. The big wall of words can be interesting. But, a picture can speak a thousand words. Really trying to be better at showcasing the great work we do. Because I don’t think we do that enough on our website. So we’re trying to try to change that.
https://www.youtube.com/watch?v=1LR_GqMnA-c