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Know Your Worth 2 - Promote YOURSELF! (for #servicenow resources)

Import · Aug 19, 2020 · video

hey everyone assalamu alaikum namaste namaskar bonjour buenos dias konichiwa welcome and guten dog it is so good to have you here in our last episode we talked about knowing your worth and the dangers the popular annual salary survey poses to that worth we saw how agencies exist between what customers are willing to pay and what resources are willing to accept so the survey by its nature is meant to lever the market perception of labor downward now we're talking about the value of your own time because the same agency that wants to lower your salary expectations with the salary survey also wants to exploit your expertise on your private time they asked rising names in the servicenow space to write content on behalf of the staffing agency's brand they want to cloak themselves in your credibility of course they're not going to pay you to do this and that's where the exploitation is even though it's an industry standard in the links below i'll post an article on freelance writer rates and make no mistake friends that's exactly what you'd be doing the best freelance writers can easily earn as much as a servicenow resource they're out there telling customers you're worth high bill rates but when it comes to their use of your knowledge all of a sudden you're not worth compensation the thing is they believe they'll pay you in something better than cash they'll pay you in exposure just look at this 12 ounce cut of exposure cooked to a perfect medium rare just look at this glass of 2019 vintage exposure just look at this three-piece suit made out of 100 exposure but really let's see what kind of promotional power they have i'm not naming names i'm just going through their social media and checking their engagement so in other words nothing listen these people aren't even paying you an exposure they're saying look take your personal time and write something super insightful with your expertise then you can post it saturated in our brand and you can promote it yourself you're taking hours away from your own private affairs your family your hobbies and your own personal brand in the servicenow space and what do you receive in return listen carefully here you get nothing you get nothing do not write for this agency instead write for yourself promote yourself keep all that social credit for yourself just look at content creators like jace benson mark rothoff kalerason pushpanathan earl duke nathan firth and ikra islam do they gain anything by the paltry handful of likes that this agency can generate in a year hell no they're better off promoting themselves and so are you there's so many options here friends whether you do audio video text or you do it all the means of hosting your message is so ubiquitous it's literally free i use youtube the servicenow community linkedin twitter all to create content and promote it for my own benefit i've even started a mailchimp mailing list this year thinking i just want to write stuff for myself and now i'm a handful away of a thousand subscribers now i will without hesitation right for exposure but there has to be a legitimate exposure to be gained now for the agency in question i've asked them to remove any reference to me and my personal brand i'm not going to carry any weight for them in the market and neither should you as a final note contrast this staffing agency with sarah weeks at momentum consulting sarah is so passionate about the servicenow platform she went and got certified she also writes all of her own servicenow content instead of shoplifting it from experts in the ecosystem the brand we're talking about here thinks that with an empty promise of exposure they can appear like their brand knows everything you know don't chew their food for them do not write for this agency know your worth write and promote for yourself reap the rewards for yourself and if there's any way i can help you do that reach out i am here to help if you'd like to sponsor this channel's content email me at the address pictured here if you need a conversation on where your servicenow implementation is or where it's going you can reach me on super peers and book a short consult if you want to contribute to high quality high frequency output consider a donation if not i still appreciate your viewership consider hitting the like button and sharing within your network thanks for watching

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https://www.youtube.com/watch?v=ViLQDbmal0I